We are a proud community of hair stylists, professionals, students, parents, friends that believe true beauty extends beyond the products we create. That's why we established BOLD ACTS, a philanthropy program rooted in growth and embodies our commitment to making a positive impact on our company, community, and the beauty industry as a whole.
ACTS represents Action, Community, Time, and Support—the pillars of our program that drive our efforts to create a higher standard for beauty brands.
Our bold act