How do I pick the right shade?
Before & After: Real Results
For thinning hair and sparse hairlines
FOR ROOT REGROWTH AND GRAY COVERAGE
SWIPE ON CONFIDENCE
Don't Just Take Our Word For It
OVER 400 MILLION + VIRAL VIEWS
Frequently asked questions
FLAWLESS HAIR IN 3 EASY STEPS
STEP 1:
Remove built-in applicator
STEP 2:
Dip sponge Into Powder
STEP 3:
Apply to roots or scalp
14 NATURAL
SHADES
BOLDIFY vs Messy Root Sprays
Hear from Our Customers
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