REFRESH YOUR ROOTS IN SECONDS!

BOLDIFY Hairline Powder instantly conceals root regrowth and covers grey hair.
Perfect for touch-ups between salon visits, special occasions, or every day use.

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Fast and FREE shipping on all orders over $30

ROOT REGROWTH. 

COVERED.

selected:

Light Blonde

Love it or your money back

Fast and FREE shipping on all orders over $30

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love it or your money back

over 16,000+ reviews

fast and free shipping on orders $30+

love it or your money back

over 16,000+ reviews

fast and free shipping on orders $30+

love it or your money back

over 16,000+ reviews

fast and free shipping on orders $30+

love it or your money back

over 16,000+ reviews

fast and free shipping on orders $30+

love it or your money back

over 16,000+ reviews

fast and free shipping on orders $30+

love it or your money back

over 16,000+ reviews

fast and free shipping on orders $30+

HOW BOLDIFY WORKS

1. Remove the applicator pull from the base.

2. Dab some powder onto the applicator.

3. Apply directly to roots in a dabbing motion.

THE #1 BEST SELLING ROOT TOUCH UP POWDER 

(Over 16 Thousand Glowing Reviews!)

NO IFFY INGREDIENTS

Apply directly onto hair, scalp, or brows! Infused with conditioning squalane, there are no iffy ingredients here

INSTANT ROOT COVERAGE

Simply remove the base, press onto powder, and experience ultimate coverage without mess

COST EFFECTIVE

Instantly refresh faded blonde or colored hair, conceal hair loss & thinning areas, or touch-up roots

16,000+ GLOWING REVIEWS

Buy with confidence from our tried-and-tested reviews on Amazon. Over 16,000+  reviews!

BUY NOW

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Fast and FREE shipping on all orders over $30

SHOP THE VIRAL TIKTOK

SENSATION!

Mativa

Boldify always killing it 🤩 hair powder & serum is stunning

Chloe Perrera

The whole amazon store is in my bathroom 😭😭

Mativa

Boldify always killing it 🤩 hair powder & serum is stunning

Chloe Perrera

The whole amazon store is in my bathroom 😭😭

Mativa

Boldify always killing it 🤩 hair powder & serum is stunning

Chloe Perrera

The whole amazon store is in my bathroom 😭😭

Mativa

Boldify always killing it 🤩 hair powder & serum is stunning

Chloe Perrera

The whole amazon store is in my bathroom 😭😭

Dendie Belle

💪🏼 this is so so good !!!!!

Monique

LOOOOOVED THIS 💓💓💓💓

Dendie Belle

💪🏼 this is so so good !!!!!

Monique

LOOOOOVED THIS 💓💓💓💓

Dendie Belle

💪🏼 this is so so good !!!!!

Monique

LOOOOOVED THIS 💓💓💓💓

Dendie Belle

💪🏼 this is so so good !!!!!

Monique

LOOOOOVED THIS 💓💓💓💓

Dendie Belle

💪🏼 this is so so good !!!!!

Monique

LOOOOOVED THIS 💓💓💓💓

Dendie Belle

💪🏼 this is so so good !!!!!

Monique

LOOOOOVED THIS 💓💓💓💓

Bianca

Boldify coming through per usual! 🤩

Cynthia Joy

Restock the white please 😭😭

Bianca